Google's own free SEO Starter Guide

Whilst Google's free Search Engine Optimisation Starter Guide won't reveal any secrets that will guarantee you a number 1 position in Google (unfortunately!), they will give you a great overview of the SEO process and how to ensure your website follows Google's best practices.

Below is a list of topics that this free 32 page guide covers...

Google SEO Starter Guide

  1. SEO Basics
  2. Create unique, accurate page titles
  3. Make use of the "description" meta tag
  4. Improving Site Structure
  5. Improve the structure of your URLs
  6. Make your site easier to navigate
  7. Optimizing Content
  8. Offer quality content and services
  9. Write better anchor text
  10. Optimize your use of images
  11. Use heading tags appropriately
  12. Dealing with Crawlers
  13. Make effective use of robots.txt
  14. Be aware of rel="nofollow" for links
  15. SEO for Mobile Phones
  16. Notify Google of mobile sites
  17. Guide mobile users accurately
  18. Promotions and Analysis
  19. Promote your website in the right ways
  20. Make use of free webmaster tools

We strongly recommend that anyone wishing to learn more about SEO reads this free guide. We send it to all of our clients as a matter of course as we believe it will help them better understand the work that we do.

Download your FREE PDF copy of the starter guide here.

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